Wednesday, June 9, 2010

A Little Big Thing

"Books are the legacies that a great genius leaves to
mankind, which are delivered down from generation to
generation as presents to the posterity of those who are yet unborn"

JOSEPH ADDISON


Can you recall the first business book you fell in love with?

So much so that you felt it touching your very soul?

Business reading is to the mind what exercise is for your physique and as celebrated American author and management guru Tom Peters explains in his new book "Little Big Things", there is an old saying that still holds true.

Now, more than ever.




Tom Peters has been contributing to the growth of excellence in businesses worldwide for over thirty years. "In Search of EXCELLENCE", which he co-authored with Robert Waterman is considered one of the greatest business books of all time and his latest offering, "The Little Big Things: 163 Ways to Pursue EXCELLENCE is getting rave reviews for the dozens of game-changing ideas that could truly take your business and your career to a completely new level.

Failure to read good books can have a crippling effect on any business professional as it shuts down the dimmer switch on vision and strengthens the tendency to believe that here and now is all there is. When we read a great business book, our companies live within it. The covers of the book are like the roof and the four walls where everything that happens within that book takes place in there. And this happens because the story's voice makes everything feel like this is what's happening to you.

It's been said that readers are leaders.

The more you learn, the more you earn.

In the spring of 2000, my start-up business was forever changed on a 5-hour hockey road trip to Cape Breton, sitting in the back of the bus absorbing "Secret Formulas of the Wizard of Ads", by Roy H. Williams. Hundreds of business books and ten years later, my business brain was rocked again, but in a totally unexpected way.

In October of 2009, a journey to the rarely traveled, non-fiction section of the bookstore led to the discovery of a masterpiece known as, "The Alchemist".

Nothing has been the same since.


"Remember that wherever your heart is, there you will find your treasure"

PAULO COELHO


http://www.gairmaxwell.com/

http://www.seamlessbrand.com/

1 comment:

Brain Diesel said...

Another great post Gair.
I wanted to extend an offer to your readers, if I may. This is NOT a sales pitch, as quite frankly, I don't make any money off it.

I have a business book club that meets once a month and if there are readers out there who would like to get together to talk about a book, I'd love to have them join us.

The cost is the cost of the book, wherever you choose to get it, and your snacks/beverages for the evening.

The purpose is to meet other business professionals who get the value of reading and share what each got out of the book and how they can apply it.

We are meeting tonight at Bogart's - Bar side from 6-8 p.m. to discuss the E Myth by Michael Gerber.

If anyone would like to be added to the invitation list, then can contact me at glen@braindiesel.ca

Gair, I hope you don't feel I have abused your comments section in extending this invite.